Book titled 'AI Strategy for Mid-Sized Businesses' by Brad Bush, featuring an illustration of a human and a robotic face looking at each other on the cover, placed on a wooden table in a room with blurred background.

The Manual for the Intelligent Firm.

Why most AI projects fail, and the "Human-First" framework that fixes it.

Real transformation requires a blueprint. In this book, I document the 4-S Framework (Strategy, Sprint, Scale, Sustain). This academic model serves as the foundation for the Commercial Roadmap we deploy for clients every day. It moves beyond 'prompt engineering' to address the P&L, the culture, and the operational reality of mid-market firms.

Essential reading for Operational Leaders in:

  • Accountants

  • Law Firms

  • Private Equity & M&A

  • Commercial Real Estate Brokerages

  • Engineers and Architects

A diagram of a layered pyramid with five tiers labeled from bottom to top: Strategy, SPRINT, SCALE, SUSTAIN, and AI.