Resources

Webinars, essays & cheat sheets.

Practical, human-first AI thinking for professional-services leaders. Watch the briefings, read the thought leadership, and put them to work.

Watch · 60 Seconds

Scale Revenue. Not Headcount.

The 60-Second Strategy — the core idea behind everything below, in one minute.

AI by Firm Type

AI answers for your practice area

Straight answers to the AI questions managing partners actually ask, by firm type.

AI by Firm Type (overview)

How professional-services firms grow revenue without adding headcount, plus the frameworks for prioritizing, governing, and measuring AI.

Strategy Briefings

The BIG AI Idea webinars

Slides available now · replays linked where posted
2026

Claude Cowork — Your Simple Assistant

AI Assistants in 2026 — What They Really Look Like

2025 Archive

The AI Whisperer Effect

The Digital Gut Instinct

The Babel Fish Reality

Stop Asking AI for Answers

The AI Talent Gap Crisis

The AI Placebo Effect

AI Shamans

Building Your AI Vision — The Human-Centered Strategy Canvas

From the Desk of Brad Bush

Essays on leading AI transformation

Essay · May 2026

The More AI Does, The More Your People Matter

Essay · Mar 2026

Is AI Changing Our Thinking?

Essay · Mar 2026

Are You an AI Pessimist or an AI Optimist?

Essay · Feb 2026

The 34x Advantage Nobody's Using

Essay · Feb 2026

I Interviewed My AI. Then It Interviewed Me.

Essay · Dec 2025

Centaur Firms: The Human-AI Model Reshaping Professional Services

Essay · Oct 2025

Why AI Pilots Fail — and What to Do Instead

Essay · Sep 2025

Peace Before Pace: The Art of Slowing Down to Go Fast

Essay · Sep 2025

AI's Dirty Secret: The 95% Who Fail Make the Same Predictable Mistake

Essay · Mar 2025

AI Agent Business Models Will Be Outcome-Based

Executive Cheat Sheets

Reference you can forward to your team

AI Terms Glossary for Business Leaders

Plain-English definitions of the AI terms that actually come up in the boardroom—now a living page on our site.